DESGRIPPES GOBE VOTED "BEST DESIGN AGENCY OF THE YEAR"

After receiving 25 different awards this year, Desgrippes Gobé was voted “best design agency of the year” in December 2005.

(Paris, December 2005)

Club Med
- TopCom Gold award for the Club Med's interactive guidelines
- Global Brand Design award in Global Design at Prix Stratégies du Luxe
A new identity as well as an elegant and sophisticated global style to accompany Club Med in its new high end positioning. Desgrippes Gobé created the brand’s new positioning, new visual identity, brand territory and interactive graphic guidelines to allow Club Med villages throughout the world to consistently implement the applications.


Société Générale
- TopCom Silver award for the Société Générale Group Internet Guidelines.
In order to reinforce the brand’s online presence, Société Générale Group tasked Desgrippes Gobé with creating the graphic guidelines for all its Internet sites. Consistency, comfort in navigation, and a strong graphic style add value to the contents and promote brand recognition.


LCL (Le Crédit Lyonnais)
- TopCom Silver award for LCL identity and applications.
Le Crédit Lyonnais becomes LCL and displays its new identity to reflect a new ambition. Desgrippes Gobé designed the logotype, created and developed the whole graphic territory for the new identity from business cards to check books, credit cards, publications, sponsoring, the graphic guidelines for the Internet and Intranet websites, and the complete redesign of retail signage including ATM screens.



Coca-Cola Singapore’s Heaven & Earth Revita Tea
- Best of Show 2005 at BPA in New York for Coca-Cola Singapore’s Heaven & Earth Revita Tea designed by Desgrippes Gobé Hong Kong.
This marks the third consecutive year that Desgrippes Gobé’s Hong Kong office has won the “Best of Show” distinction at the BPAs (Beverage Package Awards).



Unilever HPC / Splat
- Grand Prix Stratégies Design - Best of Show, Global Design award, and TopCom Bronze for Unilever HPC / Splat.
With ‘SPLAT’, the new brand icon created by Desgrippes Gobé for Unilever’s Premium laundry detergents (Persil, Skip, Via, Omo and many more), the world is finally "free to get dirty"!  With "dirt is good", the innovative world-wide re-branding strategy implemented by the agency is revolutionizing the laundry detergent sector.



Fauchon
- Stratégies Retail architecture award, Stratégies du Luxe award, and TopCom Gold for Fauchon’s flagship store Place de la Madeleine in Paris.
A little, a lot, passionately …
The palace of emotional indulgence repositions the brand in the luxury and exception world.



Tropicana
- Special Mention in Package Identity for Tropicana/PepsiCo.
A 100% pure fruit juice drink, with a pure and healthy taste... Desgrippes Gobé re-designed the brand and created new graphics for the entire Tropicana package range (Tropicana Pure Premium, Essentials and Kids), as well as a brand film broadcast in France since May 2005.



Jean Patou
- Special Mention in Retail Architecture for Jean Patou at Grand Prix Stratégies du Luxe
Desgrippes Gobé positions Jean Patou within its legitimate modernity.
Under the arcades of the rue de Castiglione in the heart of Paris, Desgrippes Gobé has created "La Maison Jean Patou", a theatre staging the sensorial experience of “Haute Parfumerie”.



Mercure
- TopCom Corporate: Gold award for the new brand territory and identity program for Mercure hotels (Accor Group)
Desgrippes Gobé, which already redefined the brand’s communication territory in 2001, accompanies the brand in its evolution by creating a new overall communication positioning both inside and outside its hotels.



Amélie
- IBPA Silver Award for Amelie's "cake-shop"
Name search, architecture and interior design, furniture and tableware design, visual identity including packaging and uniforms. All created by Desgrippes Gobé for the trendy Cake Shop in Seoul South Korea.



Peltier
- IBPA Silver Award for Peltier architecture.
Re-invention of the well-known French patisserie situated in the trendy Omotesando area in Tokyo.


…and 6 other IBPA Awards
- Coca-Cola Light (Hong Kong): Best of Show, Diamond Promotion
- Nestea bottle shape (Hong Kong): Gold award
- Bi-Fi sausages Unilever (Brussels): Gold award
- ICI Dulux paints (Brussels): Silver award
- Balade – Bongrain (Brussels): Silver award
- Maeil Dairy Sun up rich (Seoul): Bronze award